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California's Largest Restaurant Brokerage - Specializing in Sales, Acquisitions & Leasing of Restaurants, Bars, Clubs & Related Commercial Buildings

Bruce Osterlye of Aram’s Cafe

arams_cafeBruce opened Aram’s Café in Historic Downtown Petaluma in January of 1989. The menu concept came from Bruce’s Armenian background and the experience gained from working in the hospitality field. Born in San Francisco, Bruce began working as a delivery boy, dishwasher and bus boy in Marin County restaurants before graduating from the City College of San Francisco Hotel and Restaurant program. Hands on culinary experience followed while working in Bay Area French and Italian restaurants, as a hotel sous chef in Switzerland and a twelve year tenure at Kenwood Winery where his responsibilities included events catering and wine sales to restaurants.  Bruce has been working with Restaurant Realty as its Listing Specialist since 2008.

Bruce believes his niche menu concept alone would not allow the business to succeed without a philosophy emphasizing customer service, a strong sense of community, continuous attention to detail and hands-on ownership to oversee the operation.  In addition, Bruce is animate that the success and business side of a restaurant catering operation must involve much more than just a trendy menu and appealing décor. Controlling expenses, negotiating favorable rent and lease terms and landlord relations go hand in hand with success.  We had the opportunity of selling Bruce’s restaurant recently and we wish him continued success in all of his future endeavors.

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About The Author
Steven Zimmerman, CBI, M&AMI, CBB, FIBBA

Steve is the Founder, Principal Broker and Chief Executive Officer of Restaurant Realty Company. Steve has personally sold/leased over 1000 restaurant, bar or club businesses, sold many commercial buildings and completed over 3,000 restaurant valuations since 1996. His real estate experience also includes sales, acquisitions, management and ownership of numerous properties throughout California including restaurants, hotels, apartment buildings, single family houses, an office building and a multi-use retail building. Steve is also the author of Restaurant Dealmaker – An Insider’s Trade Secrets for Buying a Restaurant, Bar or Club available on Amazon. Prior to starting Restaurant Realty Company Steve had over 20 years of restaurant experience and was President and Chief Executive officer of Zim’s Restaurants, which was one of the largest privately owned restaurant chains in the San Francisco Bay Area. READ FULL BIO | HIRE EXPERT WITNESS - LEARN MORE