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Jennifer & Steven Sarver – San Francisco Soup Company

By in 2011 - Volume 13

San Francisco Soup Company is a family owner business started by Jennifer Sarver in early 1999. Inspired by the success of soup bars in New York City after the famous “soup Nazi” Seinfeld episode, Jennifer saw a great opportunity to open a chain of soup restaurants in the SF Bay Area. She used her professional skills and education in cognitive psychology from Carnegie Melllon to bring a concept that promotes fresh ingredients that make the perfect meal to nourish the body and warm the soul to the market. Her husband Steve Sarver joined her in the San Francisco Soup Company endeavor in June of 1999 after a number of years in the business world working for such companies as Clorox and GJM, a major supplier to The Limited where he utilized his undergraduate degree in finance from Wharton and his MBA from Harvard.

Since opening the first store in Crocker Galleria in downtown San Francisco, the Sarvers have added opened 16 locations in the Bay Area ranging from San Francisco to Berkeley to Palo Alto. They serve 12 soups daily with a wide variety of flavors including vegetarian, low fat, dairy free, spicy and now low carb and gluten free options. They have expanded the menu to add sandwiches as well as salads to give the customer a full range of choices.

San Francisco Soup Company has been at the forefront of promoting sustainability as a core value. They have been using biodegradable products since 2002 and always offer organic choices on the menu. They are supportive of local purveyors and try to offer as much support as possible locally. Their most recent location is San Francisco Soup Company/Urban Bistro in Burlingame which offers a more extensive menu including a selection of flat breads, 4 types of macaroni and cheese and both French fries and sweet potato fries. Restaurant Realty is pleased to have been involved in them acquiring this location and wish the Sarvers continued success.

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About The Author
Steven Zimmerman, CBI, M&AMI, CBB, FIBBA

Steve is the Founder, Principal Broker and Chief Executive Officer of Restaurant Realty Company. Steve has personally sold/leased over 1,000 restaurant, bar and/or nightclub businesses and many related commercial buildings totaling 2+ million square feet of commercial space, collaborated with over 2,000 clients and completed over 3,000 valuations since 1996.His real estate experience also includes sales, acquisitions, management and ownership of numerous properties throughout California including restaurants, hotels, apartment buildings, single family houses, an office building and a multi-use retail building. Steve is also the author of Restaurant Dealmaker – An Insider’s Trade Secrets for Buying a Restaurant, Bar or Club available on Amazon. Prior to starting Restaurant Realty Company Steve had over 20 years of restaurant experience and was President and Chief Executive officer of Zim’s Restaurants, which was one of the largest privately owned restaurant chains in the San Francisco Bay Area. READ FULL BIO | HIRE EXPERT WITNESS - LEARN MORE